这无疑是赌场业的爆炸性新闻,移动赌场游戏将打破传统赌场游戏的平静,2011年将迎来移动赌场游戏的时代。已经有很多这方面的评论了,我们已经无法统计。 在80年代末,我们从未敢想象,可以使用诺基亚手机玩wap赌博游戏,这两个人打网球更精彩。
2011年将是移动博彩市场爆炸的一年。
在发达国家的一些博彩市场,例如英国的博彩行业市场,智能手机在逐渐渗透,同时增加移动宽带速度,使移动赌场正在形成一个无比巨大的市场。
移动赌场游戏将成为一个新趋势,移动赌场游戏还将是博彩行业史上的另一个崭新的历史阶段。
那么,是什么创造这个历史的临界点,我们是如何突然抵达这个历史临界点的呢?
有一些事情为打开这段历史作出了贡献,包括:
Android设备(三星银河,宏基,LG等等)的平板电脑市场的增长,特别是作为市场领跑者的iPad和iPad2。
智能手机的扩大增长,Android手机,包括谷歌的NexusS,宏达电,LG和摩托罗拉手机iPhone 4和3(iPhone5指日可待)。
浏览速度的提高。
移动运营商市场的激烈竞争提供一个恰当的时机。
迫降游戏之间的驱动,特别是通过Facebook的社交网络的游戏驱动。
移动赌场的规模现在正在威胁其他类型的赌场,甚至要超过其他类型的赌场,因为人们更喜欢在沙发上玩游戏,舒服地躺在沙发上,只需要拇指按动键钮,就可以畅游赌场世界。沙发冲浪,就是指躺在沙发上用智能手机上网。iPad手机的堪比电脑的功能让很多人可以享受这种快乐。在此,我们已经看到了这一领域的巨大增长空间。2011年,移动赌博游戏的时代真的来临了。
译文:
Mobile Casino Games Come of Age in 2011
This is surely the casino industry “news” story that has been breaking for what seems like eons. You know, the one that goes “mobile casinos are about to explode this year”。
There have been so many false dawns on this front, that we have lost count. WAP casinos on your Nokia phone anyone? Playing tennis on an Atari at the end of the 80s with 2 paddles was more exciting.
Well, guess what. The mobile casino market has exploded and 2011 was the year it all happened. Thanks to the huge penetration of smartphones in developed markets such as the UK, along with increased mobile broadband speeds, mobile casinos are officially big news and officially here to stay.
This has become a new trend in spending time and money. It’s history.
So what has created the tipping point- how have we suddenly arrived at this point?
Well, a number of things have contributed to this, including:
The growth of the tablet market with Android 3 devices (Samsung Galaxy, Acer, LG etc etc) taking on the market leader iPad and iPad2.
The big growth in smartphone take up, with Android phones including the Google Nexus S, HTC, LG and Motorola phones taking on iPhone 4 and 3 (and with iPhone 5 just around the corner)。
An increase in browsing speeds.
Competition in the mobile carrier market to offer “all you can eat” data plans.
The crash landing between gaming and social networks driven by Facebook in particular.
Mobile casinos are now threatening to surpass all other types of casinos. We are not there yet, as the quality of the games isn’t quite there, but at the end of the day, people prefer to play games on the sofa. It’s entertainment after all. And surfing on hte sofa generally means a tablet or phone.
And developers on the new iPad2 and who use HTML5 in particular are going to keep upping the quality ante. The games are going to get more and more appealing to the eye, with realistic graphics and great usability.
Social networking is probably the genie in this whole race. Zynga, the Facebook games developer, has a mission to connect people through games. They have all of the tools now to “switch on” real play casino games if the legal environment permits then.
We are already seeing huge growth in this area. It’s our view that we are at the very beginning of the curve. Expect this market to get bigger. ALOT bigger.
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